#PracticeForProfits

Is your Aesthetic Practice ready for a season of growth?

We put Marketing + Strategy to work to scale your profits, so you can build the practice – and rich lifestyle – you’ve always wanted.

Stand Out Practices Do Things Differently

We’ve worked to grow and scale some of the top MedSpas, Dermatology Groups, and Plastic Surgery Clinics in America – and we’ve learned what works for sustainable, profitable growth in this industry.

If you’ve wanted to take a weekend off (yes, without call or emails, or working on your business), we hear you – and we can help you make that happen. Summer Fridays? We’ve helped doctors create that kind of lifestyle. Rewarding work? Yes, we’re all about job satisfaction. Staff you trust? That’s a must, and we can help you get there. 

A full schedule when you’re in the office and an empty one when you’re not – that’s the kind of rich lifestyle we’re looking to help you build.

Marketing Measured by Profits

What good is your marketing if it doesn't fill your schedule with profitable patients? Consults are nice, treatments booked is a great thing, but profits is really the only thing that makes a business strong - and we're happy to be judged by the value we bring.

Let's Build Castles, Not Prisons

#DoctorsDeserveWeekends and so do nurse injectors, laser techs, and your entire staff. We're not here to hustle ourselves into burnout. We're here for the harder goal - to build businesses that don't require 24/7 hustle to succeed. If you're looking for a partner that supports your goal for not just financial wealth, but a rich lifestyle, we're that agency.

Aesthetics is Who We Are

We've been in the American Aesthetics Industry since 2010. We've worked in aesthetic practices in almost every role - from receptionist to practice manager. We know your Botox rep, your Sciton rep, the guy who services your lasers, and that guy who built your latest website version. We've scrubbed in on mommy makeovers and dabbed at Botox injections with gauze. There's a certain level of insight that only comes with having worked your way up in an industry. That's the secret sauce that allows us to create practices that truly stand out.

What is mediocre, inconsistent
marketing costing your practice?

How many dream patients are you losing because your marketing fails to highlight what makes you a great injector or surgeon?

Are you a best-kept-secret in your town? 

Do your colleagues always marvel that you don’t have a busier practice?

You deserve a standout practice that lets you shine, so you can attract the right patients in droves. We can help you create that, but you’re never going to build that kind of strategic advantage for your practice if you keep marketing without a real strategy based on the kind of insight and industry knowledge our team provides.

The practices we work with are able to keep booked and busy when they want to be – with the kinds of patients they love to treat – and still not miss out on life. Balance like that requires careful orchestrating, intense focus on the right things (and a lack of distraction by shiny new marketing tactics that won’t work for them), and a clear vision that the entire staff is working towards.

Does that sound like the kind of practice you’d like to build?

Build a Stand Out Brand for Your Aesthetic Practice

Our Services

Marketing

Web Design, SEO (optimize for search results), Paid Ads, Video Production, Social Media, Email, and Content Creation

Strategic Positioning & Brand Identity

Define your strategy & build a practice around your lifestyle & revenue goals.

Actionable Insights

Reporting not just from Google Analytics, but also from your patient database & your financial reports leads to data that drives profit growth.

Systems & Process Improvement

Optimizing your sales funnel includes the whole office. We create, measure, & optimize for a productive, profitable, and happy team.

Back-From-Quarantine Re-Start Packages:

Our Strategy-Setting Weekend Workshop

2 Day Virtual Workshop to Create Together:

  1. Define Your Practice Goals for the next 12 months 
  2. Create Strategic Plan to Pull in the Right Potential Patients
  3. Outline Marketing Campaigns and Channels
  4. Create Scoreboard and Staff Accountability Plans to Keep Your Team Focused

Our Results

Results after just 6 months of Marketing Support:

- Doubled SEO (organic & free) web traffic
- Grew Facebook page from 0 to 1500 Followers
- International Media coverage, including coverage in Refinery29, Yahoo Beauty, and InStyle Magazine.
Dermatology & Plastic Surgery Medical + Cosmetic Startup in NYC
Results from long-term Marketing & Strategy work together:

- Reduced Paid Ad spend by 50% (saving over $200k in adspend the first year alone) while increasing overall leads to practice by 20%
- Launched a new plastic surgeon who had just moved across the country, and helped him generate over $800k in revenue his second full year at the practice.
- Launched and filled schedules for 3 other doctors at the practice - always filling their schedules within 6 months' time.
Large, Multi-Location Cosmetics-Only Practice in North East

Instagram Clarity & Consistency System

You know you need to show up consistently on Instagram to build a profitable following – but this is something almost every practice struggles with.

We’ll build you a system so you know what to post when, and so your MA’s or front desk staff can create content that up-levels your brand (without taking night classes in graphic design).

A content calendar for this year in detail + a system to build all your future content calendars, so that your posts attract the right patients for the season, your local region, and your practice’s brand.

Stop paying a graphic designer to edit your before and afters, stop paying for video editing services – we’ll teach your staff how to create quality content, easily, with inexpensive methods, and so that your brand is consistently being built up by your content.

Getting your patients to allow you to film them is 1 thing – and that’s a skill that’s pretty easy to teach – but getting your patients to publicly share about you from their own social media, that’s marketing gold that takes effort and strategy to achieve – but it is achievable, and we’ll help you make it happen for your practice, too.

Social media agencies are generally 1 of 2 things: very bad quality or very expensive — and neither will help you build the profitability of your practice, right?

We believe this is one place where it actually pays to build the system, and do it internally. And that’s what this offer is about – building the system, training your people, and making your practice’s Instagram page a brand-building gold mine.

We’ll teach you how to create content in advance, working with a schedule, and keep it organized in a scheduling platform that will keep you and your team on-topic and on-track with posting each and every day.

Create Better Instagram Content